PEMASARAN JASA INFORMASI Dl PERPUSTAKAAN

Noorika Retno Widuri

Abstract


In general, marketing relates with distributing the real products such as products with have profit oriented. Marketing is important not only for business, but also for non-profit oriented institution or organization like library. Marketing in library does not distribute goods products but service products like information services for users. Library may optimize the services for users by doing some tricks in distributing information services. So, library will have better information types and kinde of works.
Keyword: Library; Information services

Keywords


Library; Information services

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DOI: http://dx.doi.org/10.14203/j.baca.v25i3-4.77



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